K-Fed? Really?

Check out this article I just read in the Los Angeles Business Journal.
Restraining Order For ‘K-Fed’ Jokes
Los Angeles Business Journal Staff

Kay Hoveland is a classical music fan. She favors the staples, like Bach, for example. So it make senses that Hoveland doesn’t fancy herself a fan of hip-hop musician Kevin Federline, who goes by the nickname “K-Fed” and is the ex-husband of Britney Spears. But it isn’t just about the music.
That’s because Hoveland is president of K-Fed Bancorp. You can see where trouble might arise.
Hoveland said that she receives e-mails from Federline fans who are curious about Spears.
“We get confused with Kevin and get questioned about his children, ex-wife and how he can own a bank,” Hoveland said. K-Fed Bancorp
Hoveland said the company plans to distance itself from the name. So, that would mean there isn’t much chance for a crossover marketing opportunity with Federline?
“No,” she said. “It is something that we do chuckle about here in the office.”
Now, seriously, do you really think this woman was getting legitimate email from Federline fans? I refuse to believe that people think K-Fed owns, or is capable of owning, a bank.  That's just ridiculous.

Published by Brian

Christian, husband, father, Pepperdine alum, marketing account manager and more. Passionate about music, movies, religion, communication, nonprofits and the Lakers.

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